RLA News & Views

Red Bull and Cabka Collaborate to Drive Circular Economy Solutions in Logistics

May 6, 2024

• Red Bull underscores its commitment to sustainability by adopting a circular economy approach, utilizing a new reusable pallet solution made from 100% recycled plastics.

• Introducing the BigBag S5 pallet made by Cabka, Red Bull is creating an efficient closed-loop system between its facilities in Europe and the USA.

• The innovative BigBag S5 pallet marks a revolutionary step in optimizing efficiency and sustainability within Red Bull's supply chain, leading to a noteworthy 20% reduction in container transports.

Red Bull, the renowned energy drink manufacturer, is partnering with Cabka, the market leader in reusable transport packaging made from recycled plastic, to enhance the sustainability of its valuable ingredient transportation. The introduction of Cabka's specially designed BigBag S5 pallet marks a significant step towards optimizing efficiency and eco-friendliness throughout Red Bull's supply chain.

Read the article here: https://www.ajot.com/news/red-bull-and-cabka-collaborate-to-drive-circular-economy-solutions-in-logistics